“Ut est rerum omnium magister usus.”
(Often rendered: “Experience is the teacher of all things.”) — Julius Caesar, De Bello Civili, Book II, 8.3
Independent, Finance-Driven Feasibility Analysis
Wert-Berater, Inc. provides bankable feasibility studies for projects where financing approval, regulatory compliance, and capital risk are material considerations. Our work is relied upon by lenders, agencies, and institutional decision-makers evaluating complex, capital-intensive projects.
Our experience includes feasibility analysis prepared for SBA, USDA, EB-5, private and Institutional including family offices, pension funds and tribal financing environments, as well as lender and institutional review across commercial real estate, energy, manufacturing, and agricultural projects.
We focus on delivering defensible, underwriting-credible analysis — not promotional reports or low-cost studies — so decision-makers can allocate capital with confidence.
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Our work enhances underwriting credibility with defensible assumptions, comprehensive scenario analysis, and transparent methodology — designed to integrate seamlessly into Investment Bank diligence processes.
​​Leadership
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Donald Safranek, MSc
Founder
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Wert-Berater, Inc. is led by Donald Joseph Safranek, whose professional background combines institutional finance, economics, law, and global asset underwriting.
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Mr. Safranek holds dual graduate degrees from the London School of Economics, including an MSc in Economics and an LLB in Law, and a Bachelor of Arts in English Literature and Economics from Rollins College. His academic training is complemented by extensive, hands-on experience in institutional asset management and risk evaluation.
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His professional foundation was established at Lehman Brothers, where he began in asset management and advanced into roles involving the underwriting and management of a $700 million real estate equity investment portfolio. This work involved institutional risk modeling, structured equity investments, and disciplined capital deployment — forming the analytical framework that underpins Wert-Berater’s feasibility methodology.
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Mr. Safranek later held senior asset management and underwriting roles with Hatfield Philips, Inc., a division of Lehman Brothers, leading risk assessment, asset repositioning, and capital strategy across residential, hospitality, commercial, industrial, energy, and infrastructure assets in Europe, the Middle East, the Americas, and the Caribbean.
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This institutional, hands-on experience directly informs Wert-Berater’s feasibility studies, valuation methodologies, market analyses, and underwriting frameworks. The firm specializes in producing independent, bankable feasibility studies and third-party reports that meet the requirements of SBA and USDA Rural Development lending programs, including compliance with SBA SOP 50 10 8 and USDA RD Staff Instruction 5001.
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Bruce E. Jones, MAI, ASA-GC, BCA, CMEA
Senior Valuation Advisor
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Senior Valuation & Underwriting Support
MAI appraisal expertise supports our feasibility work by strengthening market validation, valuation context, and risk assessment where required by lenders or agencies.
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Bruce E. Jones brings nearly four decades of experience in commercial and residential real estate valuation, with deep expertise in complex, income-producing, and going-concern assets.
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He holds the MAI designation from the Appraisal Institute and is an Accredited Senior Appraiser with the American Society of Appraisers, including the ASA–Going Concern specialty — an advanced credential for professionals who regularly value integrated real estate and operating business assets.
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Mr. Jones also brings more than 12 years of experience as a business and equipment appraiser, enabling comprehensive valuation support for feasibility studies involving real estate, operating businesses, and tangible assets. This multidisciplinary valuation capability strengthens market validation, risk assessment, and underwriting credibility in lender- and agency-reviewed financing environments.
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A Certified General Real Estate Appraiser licensed in multiple states, Mr. Jones has extensive experience providing valuation analysis in adversarial and highly scrutinized contexts, including litigation support and expert testimony. This experience reinforces the defensibility and rigor applied to Wert-Berater’s feasibility analyses, particularly where lender, agency, or institutional review requires heightened credibility.
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Credentials
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• MAI, Appraisal Institute
• Accredited Senior Appraiser (ASA), Going Concern specialty
• Certified General Real Estate Appraiser (multi-state)
• Nearly 40 years of valuation experience
• Business and equipment appraisal expertise
Our Story
Established in 1998, Wert-Berater, Inc. provides independent, bankable feasibility studies for projects where financing approval, regulatory compliance, and capital risk are material considerations.
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Our work has supported lender, agency, and institutional decision-making across a wide range of complex, capital-intensive projects, including those subject to SBA, USDA, and bank underwriting review.
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Feasibility analysis is our core focus. Supporting disciplines — including commercial appraisal, valuation, and highest and best use analysis — are applied where required to strengthen underwriting credibility and risk assessment.
Senior-Led Analytical Team
Wert-Berater’s feasibility studies are produced by a senior-led analytical team with specialized expertise in finance, economics, valuation, market analysis, and underwriting support.
While engagements are directed and reviewed at the senior level, our analytical process is supported by experienced specialists who contribute domain-specific research, modeling, and validation. This structure ensures both depth of analysis and consistency with underwriting expectations.
Team members are selected based on project requirements and are engaged exclusively on finance-driven feasibility assignments where accuracy, defensibility, and credibility are critical.
