An independent Event Venue Feasibility Study evaluating a wedding and event venue on 29.6 acres in Conway, South Carolina.
CONWAY, South Carolina — Wert-Berater, Inc., an independent feasibility study consulting firm serving lenders and government agencies since 1998, has completed a Event Venue Feasibility Study in Conway, Horry County, South Carolina.
Wert-Berater served as independent feasibility consultant in connection with the project’s financing. Party names are withheld consistent with the confidential nature of underwriting and capital-advisory work; figures represent the project as evaluated at the study date.
Proposed development of a best-in-class privately owned wedding and event venue on approximately 29.6 acres of gently rolling, well-drained land on Old Clearpond Road in Conway, Horry County — roughly twenty minutes from the Myrtle Beach tourism engine that generates more than 19 million annual visits. Within a 100-mile radius the Myrtle Beach–Conway region hosts over 6,000 major weddings annually plus corporate, nonprofit, and social events, against limited high-quality competitive supply.
Revenue is diversified across venue rental at approximately 65 percent of total, bar and beverage service at 25 percent, and add-on services at 10 percent, with event counts ramping from 133 in the first full operating year to 290 by Year 10 and total sales building from $3,951,850 to $9,125,000 across the same horizon. The technical analysis confirmed nearly 30 buildable acres with favorable soils, dual ingress and egress, and minimal topographic or environmental encumbrance, and the operating plan was benchmarked against industry data for repayment, liquidity, and profitability.
A capital stack blending conventional bank and SBA 504 loans with owner equity of approximately 15 percent of the total — satisfying lender and SBA injection requirements — producing total annual debt service of $451,403 beginning after project completion. The opening balance sheet carries $5,450,000 of debt against $950,000 of equity, with the debt-to-equity ratio improving from 5.74 to 1.03 by 2028 as principal retires and earnings accumulate.
Event venues are absorption stories, and the study’s credibility rests on the ramp: the event-count buildout from 133 to 290 annual events was tied to quantified regional demand rather than aspiration, scenario and sensitivity analysis confirmed economic feasibility even under conservative demand projections, and Monte Carlo testing supported the liquidity and ratio profile. Seasonality of coastal South Carolina event demand and the post-pandemic rebound in consumer event spending were modeled explicitly rather than assumed away.
Wert-Berater, Inc. is an independent feasibility study consulting firm founded in 1998, providing lender- and agency-facing feasibility studies, highest-and-best-use analyses, and capital-advisory support. The firm has completed more than 4,000 engagements across all 50 states and internationally, evaluating over $40.2 billion in project value for SBA, USDA, EB-5, conventional, and institutional financing decisions. In every engagement, fiduciary duty runs to the lender and the applicable agency.
Media contact: Donald Safranek, MSc, President, Wert-Berater, Inc. — +1 310-857-2443 ext. 800. Press inquiries only; client, lender, and property identities remain confidential.
President, Wert-Berater, Inc. — independent feasibility study consultants since 1998. More than 4,000 feasibility studies completed across all 50 states and internationally, evaluating $40.2 billion in project value for SBA, USDA, EB-5, conventional, and institutional financing decisions. Fiduciary duty runs to the lender and agency in every engagement.
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Schedule a ConversationIndependent feasibility studies since 1998 — 4,000+ engagements, $40.2 billion in evaluated project value. Standard delivery in 10 to 15 business days. Fiduciary duty to the lender and agency.